Monthly Archives: November 2016

The Importance of Labeling In The Consumer Decision Making Process

Product labeling can be the difference in a consumer’s decision making process.  This is what makes it so important that the manufacturer choose the right style and material for your products label along with a spot on design to represent it.  … Continue reading

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Labeling Plays an Important Role in Marketing

Your products label and package design plays a number of rolls in product marketing.  Together the elements create a product story and will get consumers to take notice.  The industry has taken the idea of labeling and packaging and combined … Continue reading

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Differentiate Your Product With Shrink Sleeve Labels

As manufacturers seek to differentiate their products from their competitors they often look into custom labeling options.  A popular option that allows products to distinguish themselves is by using shrink sleeve labels.  Shrink sleeves are a relatively new option within the … Continue reading

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Food Industry In The News….

SPECIAL REPORT: The Food Industry Responds to Trump’s Victory As the dust begins to settle following the most contentious US election in history, the global food industry begins to react to president-elect Donald Trump and his Republican Vice President Mike … Continue reading

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